AIPACĀ POLICY CONFERENCE
Captivating Storytelling Across a Spectrum of Events
A citizen-based lobbying group with 100,000+ members
Bringing together over 18,000 of these American activists, the annual AIPAC Policy Conference focuses on strengthening the U.S.-Israel relationship. The goal of this conference is to bring the community together and inspire them via stories of resilience, innovation, and mutual friendship between countries.
For over twenty years, VIVA Creative has partnered with AIPAC to provide event design, on-site show production, content creation, and creative services targeted to engage attendees across a multitude of experiences. VIVA has been an integral partner in the growth of the organization and brand activation.
Over the course of three days, attendees were captivated across a spectrum of events including five general conferences (15k-18k people per), mega breakout sessions (3k-5k people per), traditional breakouts, and an interactive exhibit hall that covers over three football fields worth of real estate within Walter E. Washington Convention Center.
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Highlights
Flawless Multi-Media Design
Executive Speaker Preparation
Dimensional Environmental Screen Designs
Dignitary Speaker Management Ā
Design for Artful Storytelling
Hybrid Remote Guests
"There's no way that we can do an event like this without VIVA. They're our buddies and our partners. They're in it with us every step of the way. I can't imagine taking it on without them. And... the creativity that they bring is phenomenal. The execution is just incredible. I have no hesitation... no worry. I always know they're going to deliver. And, I mean, we're talking about incredibly complex, difficult challenges that we throw their way. They always come through. I have complete confidence in that."
ā€”Jeremy Rider, AIPAC Director of Events & Creative Services
Outcome
- Successfully lobbied the offices of all 535 Members of U.S. Congress
- Established and executed full Brand Takeover within the Convention Center - every sign, screen, monitor, etc. was fully branded with the year's theme, surpassing Client and Guest expectations
- Designed and produced real-time panel conversations with guests on multiple continents. To create a real, live human connection between guests, we created an innovativeĀ technological approach where the technology was invisible and the conversation flowed freely as if all were present on stage.Ā
- These innovations continued to evolve during the pandemic when VIVA Creative's expertise inĀ creating warm moments of personal connection, using innovative virtual technology, was sought after by luminaries like Oprah Winfrey, President Obama, MTV Video Music Awards, and more.Ā
