A TURNKEY RECRUITMENT EXPERIENCE FOR HONDA

From Design to Installation

VIVA Creative partnered with American Honda Motor Company’s talent acquisition team to design a modular, brand-forward booth that’s scalable, travel-ready, and built for impact. The structure integrates merch displays, contact stations, content screens, storage, and vehicle showcases—all within a cohesive, flexible footprint.

To ensure a seamless experience across multiple recruitment events, VIVA manages every detail—from storage and transportation to local labor sourcing and show service coordination.

The booth has been successfully deployed at major conferences, including NSBE (National Society of Black Engineers), SWE (Society of Women Engineers), and SHPE (Society of Hispanic Professional Engineers), where Honda associates host sponsored sessions and conduct on-site interviews with the next generation of engineers joining as co-ops, interns, and full-time associates.

Outcome

• VIVA delivered a scalable, modular booth design that maintained brand consistency across multiple national recruitment events.
• Reduced travel, setup, and labor costs through a scalable, flexible build and streamlined logistics management.
• Turnkey coordination of storage, transportation, and on-site services for a seamless exhibitor experience.
• Enhanced brand visibility and engagement at NSBE, SWE, and SHPE conferences.
• Enabled Honda recruiters to host sponsored sessions, conduct interviews, and connect with top engineering talent nationwide.
• Strengthened Honda’s early-career pipeline for co-ops, interns, and full-time engineering roles.